Tag: social media

How To Best Outsource Social Media

  Marketing is hard. Marketing takes time. Throw in new and ever-changing social media platforms and it’s very tempting to hand your advertising entirely over to someone else. Sites like Upwork, Fiverr, and other online agencies make it cheap and easy to find independent contractors, VA’s and freelancers whose job it is to know the overall landscape of social media.  Or maybe you are feeling like you don’t “get” Instagram or Snapchat or even Facebook, but... Continue reading »

Is Your Social Media Inclusive?

  Many events businesses claim to want to break into the LGBTQ wedding and celebration market, but are they willing to take a critical look at their social media marketing and ask if their efforts meet the needs of this growing niche? Promoting your event business by taking an inclusive approach to language, images and content allows you to demonstrate your openness, and attract all of the couples with whom you want to work. Understand the Lingo Before... Continue reading »

3 Ways To Use Instagram Stories For Your Event Company

  Social media is a critical component in your event company's business strategy. Being visible, available, and up to date on how today's client interacts is important for strong business growth.  Instagram is one of the most popular social media platforms right now, giving event companies the opportunity to reach potential new clients and visually create brand awareness. Instagram stories and highlights are rising in use and need to be a part of your... Continue reading »

Social Media Strategy: It’s More Than Just Posting

  By now we know it's important to have a social media strategy for an event business. Not only is social media a terrific marketing tool for promotion, it also allows new clients and vendors to easily find you. Here's the thing though! It's simply not enough to just have social media accounts created. It's also not enough to randomly share images and articles here and there. Your social media strategy MUST also include the monitoring of your accounts ... Continue reading »

Personalize Your Next Event with Snapchat

  Wedding guests and event attendees are looking to share where they are and what they are doing via social media. Snapchat is becoming the top social media channel for instant sharing purposes which means event planners must stay on top of making their events Snapchat friendly! Whether it’s for a corporate event or a wedding, event planners and vendors alike can create on-demand, custom geofilters really easily. Geofilters connect to the location of y... Continue reading »

3 Ways Facebook Can Benefit Your Business

    We often use Facebook for our own personal reasons but what if we told you that Facebook has the power to increase your event exposure, attendance, and overall experience? Don’t believe it? Here are 3 Facebook can benefit your business in 2017: Advertising: Facebook advertising has always been popular in the B2C community, but research is showing that even B2B companies can benefit from Facebook advertising features. Using Facebook's... Continue reading »

Wedding Tech Trends

Technology is evolving every day. And for the past few years, technology has growing in popularity across the wedding scene. From interactive centerpieces featuring pictures instead of flowers to live interactive social media displays, there are now unlimited ways to incorporate the up and coming tech trends to weddings. Check out some of the easy ways to bring these tech trends into your next wedding. Photo apps: It’s no surprise that apps are seen everywher... Continue reading »

How To Integrate Social Media Into Your Events

  Social media has become a standard addition for all types of events; from weddings and fundraisers to trade shows, Sweet Sixteens and even food festivals! Every post on Twitter, Instagram and Facebook and other platforms as well generate data that both marketers and planners can use to better understand and improve their attendee experience. Check out these four ways to easily integrate social media into your next event! Branded Hashtag: The social media w... Continue reading »

Social Media Recipe For Success

By Sandy Hammer, Co-Founder & CMO, AllSeated We’ve all heard the wonderful benefits of marketing your business on social media. Not only does it increase brand awareness but it can also drive quality traffic to your website and help you build stronger relationships with your audience. Sounds great, right? Although social media marketing seems to have all the bells and whistles to grow your business, most small business don’t really know what they are gettin... Continue reading »