Allseated Corporate Planning Best Practices for Corporate Planning Needs

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Streamlining Your Workflow to Improve Client Experience

  A common question in any business—but especially the event industry—is how to keep clients coming back for more. In a soon-to-be post-pandemic world, earning client referrals and winning over loyal customers is a key step towards a more profitable and sustainable future. Now, there’s no doubting the relationship between a company’s success and how […]

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Creating Event Content Marketing Amidst the Coronavirus

  When you’re putting out content in the middle of any crisis, you need to be extra cautious about how it will sound to your audience. COVID-19 is impacting everyone, but it’s not a reason to stop creating content — you just need to tread lightly. You want your current and future clients to see […]

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How To Increase Growth and Productivity Within Your Event Business

  Face-to-face business events contribute a total gross domestic product impact of $1.5 trillion, along with $2.5 trillion in sales, and nearly 26 million jobs every year. We know there is room to grow in every sector of our industry and for that, we are lucky! However, while the event industry’s upward trend over the […]

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What To Consider When Planning Outdoor Event

Few experiences are as appealing as an outdoor event. After all, who doesn’t love a bit of fresh air? With more space to work with, and natural sceneries to enhance the ambiance, al fresco is perfect for a breadth of activities – from romantic weddings and street fairs, to graduation parties, corporate get-togethers, and private […]

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10 Corporate Event Decoration Ideas for Your Clients

  Whether it’s a trade show or an appreciation dinner, companies use corporate events to strengthen professional ties and improve work culture. And with the growing emphasis on people engagement in businesses, CEOs and HR managers have found these activities even more valuable. Because corporate events range in size, event planners know that decor plays […]

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5 Tips to Make Your Meeting and Event Venue More Sustainable 

Wondering how to make your meeting and event venues more sustainable? In this article, we dive into the topic and share 5 tips for making your meeting and event venue more sustainable. Sustainability. It’s a big buzz word in events and meetings, especially for venues and their implementation of “green” practices. But eco-expectations have shifted—not […]

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 4 Reasons Why Event and Meeting Venues Should Use a Content Marketing Strategy 

  In working with thousands of event and meeting venues around the world, we’ve seen firsthand the best practices and marketing toolkits used today to increase venue discoverability and reach. With the typical buyer making an average of 12 searches online and already 57 percent of the way through the buying process before meeting with […]

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This is Why the Future of Event Planning Will Be Based on Digital Platforms

  If you need a new phone case, you will likely do what most people today do– type a few quick search words into your browser bar, and lo and behold, in seconds you will be browsing hundreds if not thousands of device cases without leaving your desk. In a matter of minutes, you are […]

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how branding plays into sales process

How Branding Plays Into Your Sales Process

  When you run a business, your brand is arguably your most valuable asset. It encompasses your values, personality, passions, products, services, and core competencies. Most importantly, it’s what sets your company apart from its competitors.  The average person can’t always differentiate between products or services at first glance, so you must rely on branding […]

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 11 Practices to Keep Ahead of the Competition as an Event Planner

      Myspace. Blackberry. Nokia.  What do they all have in common? All three were dominant market players. Then, within a short time, they lost their top-dog status to up-and-comers who disrupted the status quo.  Just like these examples illustrate, there is more to a booming business than getting to the top. As any […]

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